case studies

How A Sheriff Uses His 10,000 Facebook Fans To Solve Crimes

How A Sheriff Uses His 10,000 Facebook Fans To Solve Crimes

Sheriff Al Lamberti, 54, is like The Consumerist with a badge and a gun. [More]

EECB Convinces Best Buy To Pay For Damage To Car

EECB Convinces Best Buy To Pay For Damage To Car

Here’s a good example of how to write an effective Executive Email Carpet Bomb, or EECB, to break through the “please hold” purgatory of the company’s phone system. Alicia’s car’s bumper was scratched by a Best Buy employee, and calling consumer relations as directed proved fruitless. Now she’s got a check in her hands from Best Buy to pay for the repairs.