It seems that you can’t turn on a television without hearing about Capital One’s “no-hassle” credit card rewards. Haim learned that these rewards actually are, um, sort of a hassle. He wanted to use his rewards points to pay for part of his vacation, and pay for the rest himself. This concept was too much for the nice folks at Capital one, and he hit a customer service roadblock. Haim then used his finely honed consumer skills to send an executive e-mail carpet bomb emphasizing what a great customer he’s been. It worked.
By November 4, 2010