If you attended an American elementary school during the last three decades, you might have taken part in the Book-It program at Pizza Hut. The program aimed to get elementary school-aged children reading and get entire families under the red roof of The Hut to enjoy a pleasant dinner. Now that the program is 30 years old, Pizza Hut is inviting Book-It alumni to come back for a personal pan pizza topped with literacy and nostalgia. [More]
By October 3, 2014
By March 7, 2007
We’re generally pretty damn cynical about, well, everything, but we have warm memories of Pizza Hut’s Book It! program…and we don’t even like Pizza Hut.