17 Commercial Failures From Brands With Spectacularly Bad Ideas

17 Commercial Failures From Brands With Spectacularly Bad Ideas

While Keurig is surely hoping there will come a day when its failed KOLD soda-making machine is but a misty, sparkling memory, it’s not the first company to reach for the stars, to fly too close to the sun, to try to capture lightning in a bottle… and fail utterly and completely, thereby forever securing a spot in the brand failure hall of fame, never to be forgotten. [More]

Bic Is Of The Mind That A Sex-Specific Pen Is Necessary For Women Stuck In The Kitchen Or Whatever

Bic Is Of The Mind That A Sex-Specific Pen Is Necessary For Women Stuck In The Kitchen Or Whatever

Perhaps the Bic Cristal For Her pen has been around for some time now — after all, women have had writing needs for at least a few hundred years — but now that Amazon reviewers have gotten wise to the pen’s “elegant design – just for Her!” featuring a “thin barrel designed to fit a women’s hand,” (women’s, not woman’s, eh, Bic?) the company is catching holy hell in the form of hilarious reviews.

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Blogs Get Whited-Out by Bic

Blogs Get Whited-Out by Bic

The Ad-Rag advertising blog got white-out slathered on it for posting unauthorized Bic ads.