Back when Dish Network first released its AutoHop ad-skipping DVR feature, the service automatically recorded prime-time network broadcasts so that viewers could watch all their favorite NBC, CBS, ABC, and Fox shows at a later date without having to fast-forward through commercial breaks. But now that Dish has been sued by those same broadcasters, AutoHop is slightly less “auto.”
As was predicted when Dish Network announced its Hopper DVR would allow users to skip commercials on recorded prime-time network TV shows, the so-called “holy grail for TV viewers” has ended up in court, with both sides racing to sue each other.
Yesterday, Dish Network unveiled a new feature on its Hopper DVRs called Auto Hop, which allows customers to completely skip over ad breaks on certain prime-time network programs. The company’s CEO has already touted this as “the Holy Grail of television viewers,” but we’re wondering if that might be overstating the case a little bit.