Snapchat Jumps Into Augmented Reality With $40M Purchase Of Israeli Start-Up

Snapchat Jumps Into Augmented Reality With $40M Purchase Of Israeli Start-Up

Those Snapchat lenses you use to turn yourself into a dog or into a rainbow-puking caricature could soon be a bit more detailed, as the company behind the quick messaging service has reportedly purchased an augmented reality startup based in Israel. [More]

Nintendo

Nintendo Delays Pokémon Go Wearable Release Until September

Pokémon Go fever is now global, but the frenzy over the game will eventually fizzle out a bit. That’s inevitable. That’s why it’s a bad sign that Nintendo has announced that a new wearable device that goes with the game has been delayed by two months. [More]

Adidas Launches Shoes That Double As Game Controllers

Adidas Launches Shoes That Double As Game Controllers

I’ve been thinking lately that my sneakers are too stupid. They don’t do anything, at least not anything video game related, which is where it matters. Adidas has recognized this problem and has announced a new “augmented reality” sneaker that you have to hold in front of your webcam in order to play special online games.

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