another big purchase

Snapchat Jumps Into Augmented Reality With $40M Purchase Of Israeli Start-Up

Snapchat Jumps Into Augmented Reality With $40M Purchase Of Israeli Start-Up

By 12.27.16

Those Snapchat lenses you use to turn yourself into a dog or into a rainbow-puking caricature could soon be a bit more detailed, as the company behind the quick messaging service has reportedly purchased an augmented reality startup based in Israel. [More]