Ben Schumin

Walmart Ditching Wild Oats Organic Brand After 2 Years

Two years ago, Walmart announced that it would sell inexpensive organic food to a mass market under the Wild Oats brand, at lower prices than national brands of certified organic products. After just about 2 years, Walmart is ending its Wild Oats experiment, deciding instead to begin selling organic items under its own house brand, Great Value, and also sell more fresh produce. [More]

Walmart Enters The Organic Food Fight With New Affordable Product Line

Walmart Enters The Organic Food Fight With New Affordable Product Line

Organic food is getting a bit of a makeover. Retail giant Walmart is joining forces with a one-time organic food powerhouse to offer the increasingly popular fare at more affordable prices for consumers. [More]