above and beyond

Shake Shack Makes Up For Gift Card Confusion, Keeps The Burgers Coming

Shake Shack Makes Up For Gift Card Confusion, Keeps The Burgers Coming

Steve’s boss gave him a $250 gift card to restaurants owned by the Union Square Hospitality Group, a company that operates a number of four-star restaurants in New York City, and… the corporate parent of Shake Shack. He happily bought burgers with it for a while, until one terrible day when his card was rejected. He couldn’t use the remaining $80 at Shake Shack, he was told. He was sad. He sent a quick e-mail. Then he got on with his life.

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