People like fizzy, flavored drinks but with consumers moving toward the healthy side of things, beverage companies are a bit wary of getting Bloomberged if there’s sugary stuff in those products. Coca-Cola has come up with a solution — calorie-free fizziness with the word “fruit” in the title, but um, no actual fruit in the drink.
Emily from Houston brings us breaking news of the Starbucks raspberry syrup situation:
I went to Starbucks today and read their countdown message board – 4 days to raspberry mochas and frappa-wappa-who-whatsits.
Boy, Andy really unleashed the inner demons of the Starbucks faithful with his “Juicy Raspberry” letter. There is the most hilarious thread going on at the Starbucks Gossip blog about whether is its, in fact, ok to serve “Juicy Raspberry” to customers before June 26th, and whether Andy is, in fact, too long-winded. It seems that Starbucks people are pretty long-winded themselves.
Andy and his partner would just like some raspberry syrup in their Iced Venti Raspberry Soy Mocha, but in the midst of a change from old raspberry syrup to something called “juicy” raspberry… chaos at Starbucks. The use of juicy raspberry before the “juicy raspberry” promotion was simply not allowed. Attitudes were copped. Customers were offended. Business was lost. Apologies were issued. Gift cards were mailed.