Weight Watchers Giant Fudge Bars Lose A Dramatic Amount Of Weight

Weight Watchers Giant Fudge Bars Lose A Dramatic Amount Of Weight

Last year, reader M. sent us pictures of her favorite low-calorie ice cream bars from Weight Watchers, noting that the bars had each lost a few milliliters. Apparently, the Giant Fudge Bars have stayed with their program, and have now become less giant. [More]

Pepsodent Shrinks Toothpaste Tubes Slightly To Keep $1 Price Point

Pepsodent Shrinks Toothpaste Tubes Slightly To Keep $1 Price Point

The Grocery Shrink Ray is what happens when a company wants to cut their expenses, but not raise their prices. Pepsodent is a bargain-brand toothpaste that you can pick up in most stores for $1, but reader Tony noticed something when he bought his last tube: it was half an ounce smaller than the previous one, which he still had handy. [More]

Blue Bunny Shrink Rays Ice Cream And Frozen Yogurt Half-Gallons To 1.44 Quarts

Blue Bunny Shrink Rays Ice Cream And Frozen Yogurt Half-Gallons To 1.44 Quarts

It wasn’t all that long ago that ice cream was sold in actual half gallons, instead of containers of 1.5 to 1.75 quarts… or even smaller. Blue Bunny, a brand that has generally stayed at the higher end of the range, used a recent package redesign to mask shrinkage down to 46 ounces, or 1.44 quarts. [More]

Sargento Shortchanges Customers Who Prefer Sharp Cheddar Cheese

Sargento Shortchanges Customers Who Prefer Sharp Cheddar Cheese

Megan was shopping for cheese at Target over the weekend, as many sensible people do, and she noticed something strange about the pre-sliced packages of Sargento cheddar. It came in two different sizes, which had the same price. Yes, it turns out that one of them was the victim of the Grocery Shrink Ray, taking the total from 20 slices to 18, depriving customers of enough slices to make an entire grilled cheese sandwich. UPDATE: The different sizes may represent different package sizes between cheddar types, which is confusing. [More]

(theimpulsivebuy)

No, Pepperidge Farm’s Milano Cookies Aren’t Victims Of The Grocery Shrink Ray

Chris wrote to Consumerist upset about one of his favorite desserts, Pepperidge Farm’s Milano cookies. The cookies seemed smaller, he said, estimating that they had “reduced the size of the cookies by about 25%.” Was that true? We took his question to the brand’s headquarters, which is not in a farmhouse in Maine. [More]

Starbucks Shrinks A Whole Serving From Iced Espresso Classics

Starbucks Shrinks A Whole Serving From Iced Espresso Classics

Good morning! It’s time to stumble to your kitchen and make something caffeinated to aim at your mouth. One handy way to do that when you’re especially sleepy is to buy pre-mixed iced coffee or espresso and milk drinks at a grocery or discount store. Only Starbucks, a popular maker of those drinks, has shrink rayed an entire serving out of their iced espresso drinks. [More]

Procter & Gamble Explains Why Powdered Tide Suddenly Needs A Bigger Scoop

Procter & Gamble Explains Why Powdered Tide Suddenly Needs A Bigger Scoop

Earlier this week, we shared a reader’s photo of the new and larger scoop in her box of Tide detergent. Normally, we’d be happy when a company offers something bigger, but in this case it appeared that Tide-maker Procter & Gamble was trying to make customers use more detergent and finish off their boxes faster. Someone from the company’s “Fabric Care Communications” team reached out to explain why they made this change. [More]

Tide Makes Powder Detergent Scoop Bigger For No Clear Reason

Tide Makes Powder Detergent Scoop Bigger For No Clear Reason

Reader N. has some laundry that’s pretty dirty. She has a toddler, who uses cloth diapers. Yet she’s never used more than one scoop of her preferred detergent, Tide powder. She was surprised recently to open up the box and find a bigger scoop inside the box. Who needs this much detergent? Is Procter & Gamble trying to get customers to overdose on suds? [More]

Gift-Wrap Shrink Ray: Walmart’s Labels Are A Little Smaller

Gift-Wrap Shrink Ray: Walmart’s Labels Are A Little Smaller

It’s not just food that the Grocery Shrink Ray hits: we’ve seen it strike everything from grooming products to warranties. We haven’t ever seen a Christmas label shrink ray, though, until Dave sent these pictures comparing labels purchased at Walmart during different years. [More]

Charmin Shaves A Fraction Of An Inch Off Wet Wipes For Adults

Charmin Shaves A Fraction Of An Inch Off Wet Wipes For Adults

There’s still disagreement between wet wipes manufacturers and plumbers and sewage workers about whether “flushable” wet wipes should actually be flushed. What we do know is that one brand of adult wipes, Charmin, has shrunk their product slightly so there’s slightly less in each square to flush. Or not flush. You probably shouldn’t flush them. [More]

SodaStream Dilutes And Shrinks Flavor Syrup Bottles

SodaStream Dilutes And Shrinks Flavor Syrup Bottles

A lot of Consumerist readers are Sodastream fans, and a number of you wrote in with some sad news: as part of a redesign of its proprietary line of flavoring syrups, the bottles are now smaller. How much smaller? The old version made 50 servings of flavored drink, and the new versions make only 29. Why 29? Why not 30? Such are the mysteries of the Grocery Shrink Ray. [More]

Rare Grocery Growth Ray Sighting At Costco: Detergent Grows By 10 Pods

Rare Grocery Growth Ray Sighting At Costco: Detergent Grows By 10 Pods

While detergent pods still have some safety issues and still sort of look a little bit like candy, here’s one inspiring piece of news about them. A few weeks ago, we wrote about Costco’s Kirkland Signature pods shrinking, losing 10 pods from a 130-pod package. Costco contacted us to point out that our reader actually got this backwards: they had recently made the packages bigger, not smaller. [More]

Mustard Shrink Ray Squeezes Out An Ounce From Redesigned Bottle

Mustard Shrink Ray Squeezes Out An Ounce From Redesigned Bottle

Mary bought a new bottle of Heinz mustard, but noticed something when she got the bottle of the condiment home. The bottle had been redesigned, which masked a strike from the Grocery Shrink Ray. Even worse, she thinks that the flavor is now worse. Or does it just seem that way because the jar is smaller? [More]

Grocery Shrink Ray Strikes Aldi Bread, Gillette Anti-Perspirant

Grocery Shrink Ray Strikes Aldi Bread, Gillette Anti-Perspirant

The Grocery Shrink Ray quietly removes almost imperceptible bits of our packaged goods, gradually shrinking some products over time so manufacturers can avoid raising prices. Once you’re aware of it, you begin to notice it every time you buy a slightly smaller replacement for a product that you use regularly. Two readers who bought bread and deodorant noticed exactly that. [More]

Slack Fill: The Grocery Shrink Ray’s Sneakier Twin

Slack Fill: The Grocery Shrink Ray’s Sneakier Twin

What does it mean to under-fill a consumer product package? We’ve all opened boxes and bags that seemed more full before we saw what was inside, or a few tiny over-the-counter pills in a bottle stuffed with cotton. When is this considered “misleading,” and when is it just a normal thing that protects products? [More]

2 Ounces Quietly Shrink Rayed From Economy-Size Bottles Of Shout

2 Ounces Quietly Shrink Rayed From Economy-Size Bottles Of Shout

Jarrod was shopping at Target when he noticed something: there were two different designs of Shout bottles on the shelf. Since redesigns often mask strikes of the Grocery Shrink Ray, he checked the labels, even though the bottles appeared to be the same size. Indeed, the 32-ounce “economy size” bottle shrank down to 30 ounces, but at least the price came down, too. [More]

Dollar Tree Shrink Rays One Scoop Out Of Nacho Cheese Dip

Dollar Tree Shrink Rays One Scoop Out Of Nacho Cheese Dip

Dollar stores have a unique challenge: their price point is right there in their name. Chains like Family Dollar and Dollar General have instead turned into what could most accurately be called dollar-ish discount stores, but Dollar Tree still holds itself to the $1 price point, and that apparently means shrink raying its private-label food items to keep prices consistent. [More]

SpaghettiOs Celebrates 50th Birthday By Shrinking Cans To 14 Ounces

SpaghettiOs Celebrates 50th Birthday By Shrinking Cans To 14 Ounces

Happy 50th birthday, Spaghetti-Os! You’re a fun and traditional American brand and the favorite food of 4-year-olds across the nation. How are you going to celebrate? By taking back up to an ounce of your former can size? That doesn’t sound very festive, SpaghettiOs. [More]