Lexus Takes Its Online Voice Mail Translation Too Literally

Daniel was messing around on the Lexus site and was confronted with this screen.

He writes:

I’m a big fan of the site, and when I ran across this today, I thought you might appreciate it.

On the Lexus Contact Us page (, they seem to have taken a bit too literal of a translation from their phone directory.

Does anyone with web design experience know how this might have happened?


Edit Your Comment

  1. humphrmi says:

    Too bad that the “Middle of page [was] omitted”, it would explain this.

    • humphrmi says:

      Oh yeah and to answer your question “Does anyone with web design experience know how this might have happened?” sure… given the page context, it looks like they turned on a {b} (angle braces omitted) where they shouldn’t have, around the words “To repeat this menu, press 9.”

      • zegota says:

        I don’t understand what you mean by this, there is no error.

        • humphrmi says:

          No, there’s no error. It’s a page of IVR phone numbers and menu tree options, unfortunately the OP cut out the rest of the page from the picture so you couldn’t tell that.

          On the rest of the page, the menu options are not boldfaced. The last menu option, the one highlighted in the picture attached to this post, is boldfaced. For consistency sake, if one menu option is non-boldfaced, then they should all be the same.

          Well they did ask what was wrong with the page, so I told them.

    • The cake is a lie! says:

      Just click the link provided. It isn’t an automated translation of anything. It is an index of possible options once in their IVR. Slow news day on Consumerist…

  2. The cake is a lie! says:

    I don’t see any problems. They are just giving you an index of all possible options in their phone menu. They are just telling you what each option does.

  3. Giles says:

    This is just them making the call process available online. I personally like it so that I can call and know that I need to press option 6 without having to wait through numbers 1-5.

  4. pop top says:

    Usually the stuff that’s posted on here as a “Hey look at this, isn’t this funny?” is actually funny in some way.

    • The cake is a lie! says:

      It’s funny that a company would post their IVR instructions and menu options on their website? Ok… I guess so. Funny in the sense that I wish more sites would post a map of their web of IVR options online.

      • pop top says:

        I’m not saying it’s funny. I was merely commenting on a possible reason why this was posted. Sometimes there’s funny stuff on this site. Not today it seems.

        • apd09 says:

          if you have a problem with Consumerist posting this type of story, send an email to the editors and ask them. I did that last night in regards to a story that was posted about Mario Batali yesterday. Don’t just settle for posting a comment, send them emails and ask them questions.

          I asked them to post something for everyone that went over what in their opinion constituted a worthy story to post, did it need to be something with mass appeal or is it whatever they want that seems to be a consumer issue because on the About Us section of the website it says “The Consumerist highlights the persistent, shameless gaffes of modern consumerism – and the latest scams, rip-offs, hot deals and freebies. We also encourage our readers to tell us about their everyday experiences with absurdities of consumer culture – and suggest ways for them to fight back. ” while this post just seems to point out an coding error on the website it does not seem to be something that has any appeal other than being somewhat funny and there is no need to fight back.

          Take the time to ask them a direct question, and do not worry about the people who will respond to your post telling you if you don’t like it to not click on it, you have the right to make a comment as long as it is phrased in the correct manner and not being combative but also ask the people who run the website for clarification.

  5. zegota says:

    Um, this is correct. It’s a list of what to press when you call their number. If you look at the webpage, it lists entries for 1-9, and 9 is “repeat menu.”

  6. Virginia Consumer says:

    Text to Speech. This is probably all stored in some database system that is used to control the phone tree. I wrote a similar system once. Then for the web page someone said, hey all this data is already in the database, just pull it out.

  7. Marshmelly says:

    “Does anyone with web design experience know how this might have happened?”

    How what might have happened, exactly? Its a website that is detailing the options for a phone menu, the last option being to repeat the menu. What is supposed to be wrong with this?

  8. ARPRINCE says:

    Well, at least we all know that Daniel (OP) is a dimwit. Now what does that make The Consumerist for posting this?

  9. zegota says:

    Actually, they are bolded in my browser. Too lazy to upload a pic, but you should be able to check the source easy enough, they all have the font-weight:bold parameter.

  10. My Head Hurts says:

    Well did you press 9?

  11. nakkypoo says:

    I’ve learned to recognize the non-stories on Consumerist. If they are posted at :00 or :30 they seem to be worthless. My guess is they bank up a bunch of these non-stories, then when there isn’t enough actual content being posted the system automatically posts one of these garbage entries.

    I think the Consumerist editors should save face, and not attach a name to these pointless prefab stories. Put the author as “Consumerist mailbag” or some such, so people know not to waste their time reading it.

    • The cake is a lie! says:

      It seems that Phil is most often attached to these non-stories. I tend to take anything with his name on it with a grain of salt and usually don’t bother with it. It just so happened that the Consumerist slow news day coincided with my slow work day and I ran into this one. Phil really should come in here and let us know why he felt this was news and why it remained after it was pointed out that the person who sent this in was clearly insane.

  12. medfordite says:

    I would be willing to bet your last drink in the fridge that whoever put that in the site got a Word document with the “official phone menu script” and just did a quick copy/paste.

  13. gman863 says:

    At least it’s not written in “Engrish”.