Parents will gladly pay extra for baby shampoo that won’t sting their little ones’ eyes or send them to the hospital when they inevitably gulp some of it, but Target is stretching the boundaries beyond reason with this out-of-control markup for this product.

With prices like this, no wonder it costs up to a quarter million dollars to raise a kid.

While this is obviously a pricing error, it’s also a simulation of what the actual price of baby soap looks like to a single parent raising a child on minimum wage.

(Thanks, perfectly_cromulent!)

Want more consumer news? Visit our parent organization, Consumer Reports, for the latest on scams, recalls, and other consumer issues.