Class Action Lawsuit Filed Against Payless Shoesource For Text Message Spamming

Peter, who wrote in last month to complain about being text-spammed by Payless Shoesource on his phone, wasn’t the only customer they annoyed. A man in California has filed a class action lawsuit against the shoe company and Voice & Mobile Broadcast Corporation, which is the marketing company it hired to run the campaign.

The plaintiff, Mohammad Kazemi, says he never authorized Payless to contact him via text message, but that at least 3 times between September 2008 and 2009 he received promotions from them on his phone.

From the SF Weekly:

Not only is this a pain in the ass, says Kazemi, a San Jose resident, but it’s costing people money. Also, it forced Kazemi to read junk like this (repeatedly):

Psst … Payless Insider, Ur the 1st to know BOGO starts today, 9/29! bUY 1get 1/2 off EVERYTHING 866 746 5923 or END3 to Opt-Out Txt fees apply Not @ Shopko

Complaint for damages and injunctive relief (pdf) [Courthouse News via SF Weekly] (Thanks to Sarah!)

“Customer Gets Payless To Compensate Him For Text Message Spam”
(Photo: crschmidt)