The San Francisco Chronicle is reporting that United Airlines will no longer offer free snacks in coach starting September 2nd. They are also dropping complimentary meals in business class except for “premium transcontinental flights from San Francisco and Los Angeles to New York.” Shockingly, this move coincides with the airlines’ expansion of their “buy-on-board” food offerings, says the Chronicle.
The adjustments are outlined in an internal United Airlines memo that was distributed to flight attendants Monday and obtained by The Chronicle. The changes are all in the name of the “cost reduction and revenue-generating opportunities” United is focused on, the memo reads.
“In the wake of high fuel prices and a challenging economic environment, we must continue to examine every aspect of our business and find new ways to improve our day-to-day operations through efficiencies that still meet our customers’ expectations,” reads the memo, titled “Catering Changes Provide Value and Options.”
“These are difficult but necessary changes,” said United spokeswoman Robin Urbanski, in Chicago. “We are looking at everything we need to do to offset fuel prices, which are still skyrocketing.”
The memo also says that United plans to do away with complementary meals from Washington D.C. to Europe.
“We’ll monitor customer feedback,” said Urbanski. “The industry is changing.”
Since they’re so interested, we think you should let them know how you feel about this change. Is “buy-on-board” food a good way to offset fuel costs without raising fares?