The American Customer Satisfaction Index (ACSI) dropped again for the second consecutive quarter to 74.9. Why does this matter? “When customer satisfaction declines, consumers have less enthusiasm for repeating experiences that no longer provide the same gratification,” says Professor Claes Fornell. AKA, they’ll be spending less money.
American Customer Satisfaction Drops
By consumerist.com March 27, 2008
- the unfriendly skies Spirit Airlines Brings Up Rear In Latest Airline Customer-Satisfaction Scores
- the worst of the worst Time Warner Cable Has Lowest Customer Satisfaction Score Of All U.S. Companies, Not Just Cable Providers
- (still) can't get no Survey Says: You Still Hate Your Cable Company, But Maybe A Little Less Than Before
- the unfriendly skies An Improved Spirit Airlines Still Comes In Last In Customer Satisfaction Survey
- the unfriendly skies Survey Says: People Still Hate The Airlines… Especially United