General Mills Will Decrease The Size Of Cereal Boxes, Raise Prices

Get ready to pay the more money for fewer Cheerios, starting June 25. General Mills has announced that they will be decreasing the size of their popular cereal boxes as a cost cutting measure, as well as raising the prices. From the Wall Street Journal:

The company also hopes its “Right Size, Right Price” initiative will boost margins — something all food companies are trying to do as they get squeezed by lower-cost, private-label goods and more-expensive fresh and organic food.

Less Cheerios for more money! Yay! Wait. —MEGHANN MARCO

General Mills Raises Price On Line of ‘Big G’ Cereals [Wall Street Journal]
(Photo: iwantamonkey)

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