Walmart: Her Name is Nancy, and We’re Gonna Keep Her.

Image courtesy of

Walmart announced today they've created a composite of the perfect Walmart customer. The ideal Walmart customer is, "a woman in her early 40s, lives in the suburbs and has "several" children. "We call her Nancy," Walmart said.

Walmart announced today they’ve created a composite of the perfect Walmart customer. The ideal Walmart customer is, “a woman in her early 40s, lives in the suburbs and has “several” children. “We call her Nancy,” Walmart said.

Awwwww.

Don’t hold out on us, Walmart, release the composite sketches.

Want more consumer news? Visit our parent organization, Consumer Reports, for the latest on scams, recalls, and other consumer issues.