American Airlines: Evoke 9/11? Give Away A TiVo!

An American Airlines passenger jet flies through an impossibly blue September sky, hurtling fatefully towards two beautiful Twin Towers. Hey, it’s September 11th all over again in this exciting advertisement from American Airlines, advertising their new TiVo sweepstakes!

In this case, the Twin Towers are just the speakers of a surround sound system, as opposed to massive skyscrapers filled with innocents. To be fair to American Airlines, they pulled the ad lickety-split and replaced it with a version with the speakers Photoshopped out. Of course, an equally valid solution would have been to reverse the plane and insert arrows pointing away from the towers that said “No, really! We’re Flying THIS WAY!”

American Airlines 9/11-Themed Ad [Museum of Hoaxes]


Edit Your Comment

  1. homerjay says:

    What a very unfortunate mistake…. though I would never have noticed if it wern’t pointed out.

  2. mark duffy says:

    It looks pretty blatant to me.

  3. adamondi says:

    There is an epidemic of oversensitivity in this country related to 9/11. Come on, speakers? Does anyone in their right mind actually get offended just because two tower-shaped objects are depicted in the same picture as an airplane? Should I get offended when I look up in the sky and see an airplane in the same field of view as any building? Should all towers be disassociated from all airplanes? What about air control towers? Holy crap, people.

  4. ElizabethD says:

    Yeah, but Adamondi, those two speakers do look uncannily like (in an iconic way) the twin towers. The entire image evokes a terrible tragedy in one glance. How did this ad ever get past the sketch stage? Whoa!

    • alexawesome says:

      @ElizabethD: It didn’t. At least, no one was sketching an exact replica of the entertainment system. If anything, they’d assume the speakers were more conventional looking. This is unfortunate, and there was an oversight, but you can’t really believe that they planned this exact image from square one. If anything, I’ll bet you that they had a dummy image layered over the plane, and at the last minute got a product shot and subbed that in. At first glance you probably wouldn’t see the problem, and it would have gone to print – especially if it was on a deadline.

  5. LafinJack says:

    What about that Starbucks ad that was pulled a couple years ago? It had a dragonfly flying above two fruit smoothie things.

    Smallish image of the ad here.

  6. Michael says:

    And this is why I don’t read The Consumerist.

    • alexawesome says:

      @Michael: But… you had to have read consumerist in order to post that comment and have it mean anything. Otherwise, you’re just posting snarky comments and hoping it actually has some reflection on the article you’re commenting on. Which doesn’t make much sense.

    • href=”#c8566607″>alexawesome: Now now

      Obviously this troll cam out from under his bridge and has something er … nothing to say . . .