Wal-Mart CEO Responds to Critical Film

Here’s how much Robert Greenwald doesn’t like Wal-Mart: A lot. So many lots, in fact, that he made a movie about them and their evil ways.

Greenwald’s stumbled onto a memo send out by Wal-Mart CEO Bon Lee Scott and posted excerpts from it online. The memo’s topic? A reassurance of good cheer and great sales during the Wal-Mart Christmas season—with a casual mention not to worry about that silly ol’ film, with all its words and pictures and ideas.

The anti-Wal-Mart film was so ineffectual, in fact, that Scott sent out earlier memos telling managers to talk to their employees about the film’s “hurtful untruths.” We guess that means there will be a slander suit soon, right?

* Or is it libel? We always get confused with film.


Edit Your Comment

  1. RaginCajun says:

    Wow Greenwald is as delusional as Scott is bumbling. 100,000 DVDs have blanketed the globe. Wal-Mart had lower-than-expected growth for the holiday season–it’s sales didn’t exactly slip, fall, plummet or whatever. And that lower growth can be attributed to many things. One is competition from what are perceived to be slightly more upscale competition like Target (motto: Same Crap as Wal-Mart but Brighter Colors! And No Unionized Workers Either!!). It could be Wal-Mart is slightly changing strategy–trying to move slightly upscale to shore up against Target and others–and the crappy ads that go along with it. Could be that instead of focusing on sales in their ads, they focused on celebrities. That’s what the analysts are saying, at any rate (and some even admit that this move by Wal-Mart is necessary). But what do they know?

    Perhaps it’s the scrappy little movie that did them in. But Greenwald should count himself lucky (and deep in his heart he probably does) that Scott mentioned his film.

    And I could be wrong, but if Wal-Mart were going to sue, it would have done so already.

    As far as Libel and Slander go, that depends on the state. According to AP Stylebook, “in some states libel is distinguished from slander, in that a libel is written, or otherwise printed, whereas a slander is spoken; in either case, the term defamation generally includes both terms.”

    Okay, gonna shut up now. Taking myself as seriously as Greenwald takes himself.

  2. RowdyRoddyPiper says:

    I like the line about customers appreciating that Wal-Mart looks out for working families…errrrm just not families that are working at Wal-Mart.

  3. Dave says:

    I really dislike Wal-Mart, but not just for the cheesy crap they peddle. What disgusts me more is the way they deal with their suppliers to drive their costs down. All under the guise of bringing you “always low prices”.

    FastCompany put up a great article a while back that details Wal-Mart’s business practices. Being employed by one of Wal-Mart’s upstream vendors, I can attest to the accuracy of what they wrote. They are indeed the 500lb gorilla of the industry. They want it, you deliver it on their terms or you have a tough time doing business anywhere from then on. It’s way more than competitive pressures.