Using candy as bait is a tried-and-true trick to get people to do things. Like trading a Snickers bar to your little brother so he’ll promise not to tell your parents what time you really came home from that party junior year, candy has a way of persuading people. Heck, Candy Crush Saga doesn’t even reward people players with real candy and yet it’s so popular, the company that makes it is banking on its draw when it goes public. [More]
Zynga has a beef with a new casual sex app, and not because the game makers want everyone to die alone, curled up in bed with only dim memories of what a human touch feels like. No, it’s because the app is called “Bang With Friends,” and Zynga claims that’s way too close to its game, “Words With Friends” that has nothing to do with finding a stranger for sexytimes on the go. [More]
A couple weeks back, Microsoft’s Don Mattrick defended the Xbox One’s most controversial aspects — and irking a number of military personnel in the process — by saying that people who wanted to play a video game console without connecting to the Internet could just buy an Xbox 360. He then had to take it all back when the company decided it didn’t want to lose customers to Sony. Now Mattrick is jumping off the U.S.S. Microsoft to go tend virtual fields as the CEO of another much-derided gaming company, Zynga. [More]
Thinking of all my hardworking ancestors toiling away on family farms, trying to provide enough food for their sprawling German- and Irish-Catholic families makes me wonder: What would they think of an immensely popular game about farming where players can risk virtual cows for cash? Zynga, the makers of popular online game FarmVille, is taking the next step in gaming by applying for a license to gamble in Nevada. [More]
As Ofer tells it, he just wanted to play a little online poker. He signed up to play Zynga’s version of the game, which may have been his first mistake. The company promptly bans him. He tells Consumerist that he has no idea why they wouldn’t want his awesome self playing their game. None! We’ll take his word on that, because apparently Zynga has no idea why they banned him, either. [More]
Is the era of FarmVille domination over? The creator of that popular online social game as well as a slew of others is facing some big problems, after Zynga’s stock opened 40% lower today than yesterday. Its putting some of the blame on the decline on its partner on the farm, Facebook, for changing up the social networking platform. [More]
Hardcore gamers my scoff at free-to-play Facebook games such as Zynga’s FarmVille and CityVille, but the social games have proven to be more popular and lucrative than most major video game titles, according to estimates from IGN. [More]
You might enjoy raking in money as a fake mobster in Mafia Wars, or collecting cotton subsidies in FarmVille, but TechCrunch’s Michael Arrington argues that the real racket in virtual games is for the companies that run them, and for the social networking sites that host them.