Burger King’s Fantastically Creepy King Mascot Is Back

Burger King’s Fantastically Creepy King Mascot Is Back

Have you been counting the days until Burger King’s terribly creepy “King” mascot re-appeared in the brand’s ads? It seems unlikely that any potential customers missed the King, and he’s possibly been slumming behind the counter of a Taco Bell since his spots stopped airing in 2011. Here’s your warning: the King is coming back to your television. Sorry. [More]

Burger King Brings Back 15-Cent Chicken Nuggets In Price War With McDonald’s

Burger King Brings Back 15-Cent Chicken Nuggets In Price War With McDonald’s

If you have a massive craving for chicken nuggets, great news out of your local fast-food outlets: the nugget price wars have begun. Kind of. After McDonald’s launched its inexplicable deal featuring a box of 50 nuggets for $9.99, Burger King has fired back, offering the more reasonable quantity of ten nuggets for $1.49. It’s all about attracting foot traffic as fast-food outlets try to get American consumers to come back. [More]

Free Chicken Big King Only An Illusory Dream

Free Chicken Big King Only An Illusory Dream

The Big King is Burger King’s version of a two-patty burger with vegetables, cheese, and “King Sauce,” and it is totally not a clone of the Big Mac. Nope. On Saturday, Burger King introduces a new member of this royal family: the Chicken Big King, with two breaded chicken patties. Reader Adam lives in a test market where he had early access to this burger. It was not, however, free. [More]