Shoppers Still Think Whole Foods Is Too Expensive, Not Worth It

Shoppers Still Think Whole Foods Is Too Expensive, Not Worth It

With more competitors in the market for healthy and organic foods, the grocery chain Whole Foods has had to lower its prices. The company is both planning a lower-priced offshoot chain and lowering prices in its current stores. According to a recent survey of their customers, that effort really isn’t paying off: customers still think that the chain is expensive and not worth the extra cost. [More]

Every Regular Grocery Store Is Already A Downmarket Whole Foods

Every Regular Grocery Store Is Already A Downmarket Whole Foods

The idea of a lower-priced version of Whole Foods aimed at younger consumers is intriguing, but there’s already a hugely popular downmarket alternative to Whole Foods for people seeking natural and organic groceries. It’s called Walmart. [More]

Whole Foods CEO Spurs Boycott With Health Care Views

Whole Foods CEO Spurs Boycott With Health Care Views

Memo to Whole Foods CEO John Mackey: when much of your customer base consists of reusable-bag-using, wheatgrass-munching “progressive” types, it’s probably not such a good idea to publish an op-ed in the Wall Street Journal criticizing current health care reform proposals. At least if you don’t want said customers organizing boycotts of your stores.