(Robert Fairchild)

Coke Reverses 10 Years Of Sagging Sales By Slapping Names On Bottles

To quote Stephen Sondheim, you’ve gotta get a gimmick if you want to get ahead. Just ask the folks at Coca-Cola who managed to briefly reverse a decade-long trend of declining Coke sales simply by slapping various people’s names on their bottles and cans. [More]

MGM Threatens To Sue Race For Recreating Rocky Balboa’s Epic Run

From the cease-and-desist letter sent by MGM's lawyer to the organizer of the Rocky 50K Fat Ass Run.

Here in Philadelphia, it’s rare to walk by the Art Museum steps without seeing some tourist trying to reenact the triumphant conclusion to Rocky Balboa’s training runs in Rocky and Rocky II. Movie studio MGM has no issue with selling out this iconic scene to a questionable payday loan operation, but if someone actually wants to use the word “Rocky” to organize a completely free running event that retraces the Italian Stallion’s jog through Philly, well… MGM has a problem with that. [More]

McDonald’s Tries Again To Trademark “McBrunch”

McDonald’s Tries Again To Trademark “McBrunch”

Given McDonald’s love of selling breakfast, and its even deeper affection for trademarking anything even vaguely food-related starting with “Mc,” it’s surprising to learn that the company is just now getting around to trying to stake its claim on the phrase, “McBrunch.” But the real question is: Does this mean a real brunch menu is on the way from McDonald’s? [More]

Twitpic Shutting Down Over Trademark Spat With Twitter

Twitpic Shutting Down Over Trademark Spat With Twitter

While Twitter has allowed users to upload photos directly to their feeds for quite some time, some users still prefer Twitpic for hosting and sharing their images. But Twitter apparently has an issue with the “Twit” part of Twitpic’s name, so the service will soon cease operations instead of getting caught up in a drawn-out legal fight over a name. [More]

(Artnchicken)

Taiwan Restaurant Apologizes For Naming A Dish “Long Live The Nazis”

 

While I suppose there could be a worse name for a pasta dish, “Long Live the Nazis” is pretty much as horrifying as it gets. Yet the manager of an Italian restaurant in Taiwan says they had no idea the moniker for menu items featuring a German sausage would be a bad idea. Or just completely offensive. [More]

Saks Fifth Avenue In Dogfight With Snaks Fifth Avenchew

Saks Fifth Avenue In Dogfight With Snaks Fifth Avenchew

The name “Snaks Fifth Avenchew” is an obvious parody of world-famous upscale store Saks Fifth Avenue, but lawyers for Saks aren’t laughing, recently telling the animal snack company to stop using its punny name. [More]

This Kmart was supposed to close but has remained open as a "Kmart at a Discount" outlet. (Photo: JillCataldo.com)

“Kmart At A Discount” Store Doesn’t Quite Live Up To Its Name

If outlet stores for mid- to high-end retailers give shoppers a way to find decent bargains, you’d think that a Kmart outlet store would have some real bottom-dollar deals on items that couldn’t be cleared from inventory at regular Kmart stores. But shoppers who visit a “Kmart at a Discount” location should enter with the caveat that saving money is a hit-or-miss proposition. [More]

(Chris Rief)

Patent Office Cancels Washington Redskins Trademark Registration

The already heated debate over the continued use of the term “Redskins” by the Washington, D.C., NFL team got hotter this morning, with the U.S. Patent and Trademark Office canceling the team’s trademark registration, saying it is “disparaging of Native Americans.” [More]

Latter-Day Saints Church Says Dating Site Can’t Match Mormons Because “Mormon” Is Their Trademark

Latter-Day Saints Church Says Dating Site Can’t Match Mormons Because “Mormon” Is Their Trademark

A businessman wants to launch a new website. Like a Christian Mingle or a JDate, its purpose is to let members of a particular religion find love with one another. In this case, the target is members of the Church of Jesus Christ of Latter-Day Saints, better known as Mormons. But he’s running into a snag with the name. When is a Mormon not a Mormon? When he’s a “Mormon®.” [More]

General Mills, Girl Scouts Go After Makers Of Liquid Nicotine Over Trademarked Names

General Mills, Girl Scouts Go After Makers Of Liquid Nicotine Over Trademarked Names

Though the makers of e-cigarettes say their devices aren’t marketed to children, some companies that make liquid nicotine are not only using candy and fruit flavors that are forbidden from regular tobacco, but they’re using trademarked names of well-known snacks, sweets, and cereals. This isn’t sitting well with the companies that hold those trademarks. [More]

(Eric Jou)

Burger King China’s PooPoo Smoothie Is Apparently Better Than Its Name Would Imply

Here’s another to add to the list of product names that don’t travel well: Burger King China’s PooPoo Smoothie, which may conjure up images of… well, I’d rather not say, but your inner grossed-out 8-year-old knows what I mean, but which has nothing to do with excrement and is apparently not awful. [More]

Bank Of America Addresses Junk Mail To “Lisa Is A Slut”

Bank Of America Addresses Junk Mail To “Lisa Is A Slut”

Only a couple weeks after OfficeMax sent out some junk mail addressed to “Daughter Killed in Car Crash,” a California woman says a mailing from Bank of America showed up at her mother’s home with her name printed as “Lisa Is A Slut” McIntire. [More]

Bar Debuts Drink Called “Date Grape Kool-Aid,” Outrage Inevitably Ensues

Bar Debuts Drink Called “Date Grape Kool-Aid,” Outrage Inevitably Ensues

There are some serious topics you can joke about: Life’s unavoidable death sentence? Hilarious. The frailty of man in the face a cold and unforgiving universe? Knee-slapping good fun. But naming a drink after the very serious, unfunny subject of date rape? Nope. Tell that to a bar in Spokane, Wa., where a new “Date Grape Kool-Aid” drink is now on the menu. [More]

New Jersey Suggests People Change Their Names To Fit With Antiquated Driver’s License System

New Jersey Suggests People Change Their Names To Fit With Antiquated Driver’s License System

The people of New Jersey represent just about every racial and ethnic group you could imagine, so not everyone is going to fit into the standard mold of first name/middle initial/last name. And even though state authorities are well aware of this fact, they would rather have drivers legally change their names than update the state’s outdated license database. [More]

“Organic” Chicken Is Different Than “Antibiotic-Free” And “Natural” Means Nothing

“Organic” Chicken Is Different Than “Antibiotic-Free” And “Natural” Means Nothing

Once upon a time, not very long ago, you went to the grocery store — not a big box store, or a warehouse club or online — and bought “chicken.” Now the poultry section can be a confusing mish-mash of labels that may not mean what consumers think they mean, or may not mean anything at all. [More]

ABC Asks Judge To Toss Out Beef Company’s “Pink Slime” Defamation Lawsuit

ABC Asks Judge To Toss Out Beef Company’s “Pink Slime” Defamation Lawsuit

Thinking about the actual texture and consistency of your common slime, one might come to the idea that the stuff would move along rather slowly. And that same sluggish image also comes to mind in the legal brouhaha over ABC News’ coverage of lean, finely textured beef, otherwise known as “pink slime.” It just keeps slorping along, with ABC now asking a judge to toss the whole suit out, more than a year after Beef Products Inc. first filed it. [More]

IKEA Toy With Name That Translates Into Naughty Word Sells Out In Hong Kong

IKEA Toy With Name That Translates Into Naughty Word Sells Out In Hong Kong

He’s no Tickle Me Elmo, but another stuffed toy has been flying off the shelves at IKEA stores in Hong Kong. And not, it’s not because he’s the “it” toy this holiday season. Lufsig the wolf’s name translates into Cantonese with a very naughty meaning, apparently making him the perfect object for protestors to lob at Chief Executive Officer of Hong Kong CY Leung, who some have nicknamed “the wolf.” [More]

15 Explanations For Company Name Mashups You Never Knew You Wanted Explained

15 Explanations For Company Name Mashups You Never Knew You Wanted Explained

You might know the backstory behind some brand names — like that BMW stands for Bayerische Motoren Werke (or Bavarian Motor Works) or that CVS started as Consumer Value Stores. Look at you, smartypants. But what about LEGO? Or ASICS? LG, anyone? [More]