web advertising

Ann Fisher

Some Online Publishers Backing Away From Those Fake “Around The Web” Ads

The internet is covered in advertising.* It’s a fact of life. Some of that advertising, though, is a lot better — or at least, less completely sketchy — than other ads fighting for some time with your eyeballs. And since the sketchy stuff may make you think less well of the company running it, some media outlets are quietly disappearing the bars that always seem to end up full of “one weird trick” and bogus “celebrity death” stories. [More]

Ann Fisher

Popular iOS Ad-Blockers Charge Advertisers For Access To Your Eyeballs

Now that ad-blockers are available for Apple’s iOS phone and tablet platform, the ad industry is nervous. Yet not as nervous as it could be: adding ad-blockers to iDevices is just an extension of how ad-blocking works on your desktop. Depending on which extension or app you use, advertisers may be paying the developer for access to your screen. [More]

Boxing After Bedtime Is Not A Good Ad Choice For A Kiddie Game Site

Boxing After Bedtime Is Not A Good Ad Choice For A Kiddie Game Site

What is an inappropriate ad on a site specifically designed for children? Tina was surprised to see this advertisement for the new FX series “Lights Out.” Not only does the ad contain the image of a blood-covered boxer, but the show it advertises is on at 10 PM – well after the target audience’s bedtime.
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