“They’ve been downgraded from evil to bumbling.” – Me in FORTUNE about Dell’s online thrusts that attempt to repair their image and listen to their customers more. What do you think? Do you feel any better about them than you did two years ago, or are do their customers still writhe in the eternal flames of “Dell Hell?” Would you add Dell to your Facebook?
Social finance sites are evolving from utilities that track spending into resources that can provide useful, personalized advice. The sites allow anyone to anonymously upload and tag banking records and credit card statements and receive advice tailored to their particular financial situation.
Some of the sites, such as Wesabe.com and Geezeo.com, include many of the same features offered by popular software programs such as Intuit Inc.’s Quicken and Microsoft Corp.’s Money, such as the ability to track spending in different categories and from different sources in one place. But they also allow users to get feedback from peers that is tailored to their specific circumstances. Some allow users to rate the quality of other members’ tips or provide feedback on various products or services they’ve used.
Have you found the advice from social finance sites useful? Share your experiences in the comments. — CAREY GREENBERG-BERGER
Amazon has become one of the de facto locations for customers to write up their experiences with products—even if they didn’t buy them from Amazon. Now Amazon is toying with even more customer interaction in the form of ‘ProductWiki,’ a collaboratively-edited description page for each product.