More Businesses Should Under-Promise & Over-Deliver

There’s a tendency on the part of many businesses to sell their product or service based on a price, time frame or level of service that sounds great in marketing materials but which often requires an asterisk because it only tells part of the story. But these companies are playing a short con game that consumers will eventually figure out. [More]

Treat Your Baby's Mom Nice If You Live Near This Pawn Shop

Treat Your Baby's Mom Nice If You Live Near This Pawn Shop

Getting revenge on an ex can be tempting, and this pawn shop in Albany, NY, seems to be tapping into that desire for comeuppance in its new storefront marketing campaign. [More]

Real Estate Ad: Fancy Apartments Lead To Sex With A "Better
Quality Of Woman"

Real Estate Ad: Fancy Apartments Lead To Sex With A "Better Quality Of Woman"

It’s not a shock that some people find a luxury home — especially something like a tricked-out, multi-million dollar NYC apartment — to be a bit of an aphrodisiac, perhaps to the point of overlooking the other person’s less attractive qualities. But a NYC real estate broker has decided to do more than just hint at this behavior in its new ad. [More]