Steve Rubel Blog Marketing Q&A At Washington Post

Speaking of the Walmart/Edelman scandal, there’s a Q&A session with Steve Rubel, senior vice president at Edelman, up at the Washington Post. On one hand, as is the rule-of-greasy-thumb for PR double-speak, most of it seems eminently reasonable and level-headed. In fact, a good amount of it we agree with. But there’s a couple of pearls of wisdom that have tumbled from Rubel’s snout that betray the usual slimy patronization of consumers by executives that gets The Consumerist shouting “Spoon!”