Arby’s Tries To Class Itself Up With Test Of Grilled “Artisan Melts”

Arby’s Tries To Class Itself Up With Test Of Grilled “Artisan Melts”

I don’t know about you, but when I hear the word “artisan,” my mind automatically turns not to sepia-toned photos of craftspersons putting their passion into creating something you can’t get elsewhere, but to a chain of roast beef restaurants with more than 3,000 that is owned by a private equity firm. Thank goodness, some Arby’s are helping to make my vision of artisan foods a reality with a test of mass-produced sandwiches with grill marks on them. [More]