Taco Bell CEO: If Chipotle Is BMW, We're Hyundai

Taco Bell CEO: If Chipotle Is BMW, We're Hyundai

Curiously Australian Taco Bell CEO Greg Creed has no delusions about the product his company sells. Not that he thinks it’s bad food, but that that, well… you often get what you pay for when you buy an $.89 taco. And Creed doesn’t really worry about competing with Chipotle. [More]