(Joe Houghtaling)

Gird Your Stomachs For A World Where Eating Ground-Up Mealworms Could Be The Norm

How do you prefer your burgers? Beef, cooked medium rare with a nice slice of cheese and avocado? How about with lettuce, tomato and a patty made from ground-up mealworms? Yeah, we know. But researchers say the global demand for animal protein is rising, even as using 70% of the world’s farmland for livestock is damaging the planet. And getting it from beetle larvae might just be our best, most sustainable bet. [More]

Govt. Unveiling "Superstar" Energy Star Rating

Govt. Unveiling "Superstar" Energy Star Rating

The government is updating the Energy Star program and launching a new higher tier of certification called “Superstar,” Marketplace reports. The program currently certifies the top 25% most energy-efficient products in a given category, so the new star might be for the top 5%. Energy Star could certainly use an overhaul; last year the Government Accountability Office found it was able to submit and get certified 15 of 20 phony products, including a gasoline-powered alarm clock. [More]

Greenpeace Says Target Is Most Enviro-Friendly Seafood Seller

Greenpeace Says Target Is Most Enviro-Friendly Seafood Seller

Greenpeace says Target is the best of all supermarket chains when it comes to selling sustainable seafood, meaning not depleting fish populations or damaging the environment when it comes to harvesting and selling our delectable seafaring friends. [More]

How Walmart Is Going Green

How Walmart Is Going Green

Ideally, companies choose to lessen their environmental impact because it makes financial sense, not because it makes them feel good–which is a good thing, since companies don’t have feelings. Today, FastCompany published a slideshow that looks at 12 ways the mega-retailer is trying out various green initiatives. Some of them are more about selling the concept of green to consumers, which is dumb, but the ones that deal with shipping, energy consumption, and market creation are pretty impressive. [More]

A Global Conservation Controversy Inside Your Fried Fish Sandwich

A Global Conservation Controversy Inside Your Fried Fish Sandwich

Here’s the problem with fish: it’s delicious. So delicious that we humans like to eat some species until they’re nearly endangered. (Mmm…sea bass.) “Sustainable” isn’t just an environmental concern when it comes to fish—it’s good business, too. Which leads us to the problem of the hoki. The what?

Walmart To Rate Product Sustainability

Walmart To Rate Product Sustainability

Walmart is developing a universal rating system to help consumers determine which products are truly sustainable. The rating system would scrutinize a product’s entire life-cycle by focusing on broad factors, rather than the usual marketing gibberish that extolls isolated virtues. So why is Walmart, of all companies, deciding which products are environmentally sound?

What Can You Get For $5?

What Can You Get For $5?

Here’s an interesting experiment. This website is trying to use Flickr to explore the relative value of $5 around the world. They’re asking you to take pictures of things that cost 5 bucks and submit them to their Flickr pool, (or email them).

Study Shows Shoppers Will Pay More Than Necessary For Fair Trade Goods

Study Shows Shoppers Will Pay More Than Necessary For Fair Trade Goods

A new Harvard study shows that shoppers—at least the crazy rich ones who frequent ABC Carpet and Home in New York City (if you’ve ever been inside ABC, you know the sort of people we’re talking about)—will not only gravitate toward products labeled “fair trade” over identical but unlabeled products, but will buy even more of them when the prices are raised.

How Many Earths Would It Take To Sustain Your Lifestyle?

How Many Earths Would It Take To Sustain Your Lifestyle?

“Consumer Consequences” is an online “game” where you enter data about your living, work, travel, energy, and eating patterns, then see how many earths would be needed to sustain your lifestyle if every single person on the planet did the same thing. It’s a relatively fun way to graphically tally up your environmental footprint, and helps you highlight where you use the most resources (and, ideally, where you can therefore cut costs).

In The Store, "Green" Is A Matter Of Opinion

In The Store, "Green" Is A Matter Of Opinion

Do you try to be a green consumer? Says who? The problem with eco-friendly shopping today is that it’s become the “Wild West” of marketing, says the Los Angeles Times, with dozens of self-appointed labels, grass roots seals-of-approvals, and no unified, federally mandated guideline. According to Bruce Hamilton of the Sierra Club,

“People are consciously trying to fuzzy the boundary lines between clarity and lack of clarity so they can sell more products. Everybody is trying to promote their products as green even though they may not be.”