During last year’s Super Bowl, Best Buy tried to use not-at-all-a-flash-in-the-pan teen star Justin Bieber and slurring punchline Ozzy Osbourne in a failed attempt to announce its Buy Back upsell program that we’ve barely heard about since. For this Sunday’s big ad the retailer, inspired by the death of Steve Jobs and the fact that people seemed to like him, has turned to tech innovators to convince customers it’s not just a showroom for Amazon and Newegg. [More]
If your social circle converges on your house to watch the best commercials of the year and the obligatory football that plays out in between, the burden to host a Super Bowl party can ravage your budget like University of Arizona product Rob Gronkowski does hapless secondaries. But you can cut corners here and there to trim costs without letting your frugality show. [More]
At last year’s Super Bowl in Dallas, 3,200 ticket-holding fans were denied the chance to take their seats because some seating was deemed unsafe. The league offered the displaced fans some make-good of options, including entry to this year’s game in Indianapolis. Only 246 of the bumped ticketholders took the NFL up on its deal to attend. [More]
Breaking news: Going to the most anticipated game in the NFL season isn’t going to come cheap. Once you’re over the shock, you should know that if you’re still trying to get tickets to this year’s Super Bowl in Indiana, they’ll cost you anywhere from about $2,800 to about $,3600. [More]
The countdown to Super Bowl XLVI has begun, and while you’re gearing up to cheer on either the NY Giants or the New England Patriots (may we suggest a color palette of red, white and blue?) the Better Business Bureau is reminding football fans to avoid being sacked by knock-off team jerseys, counterfeit memorabilia, and phony game tickets. [More]
Not in front of the TV? No problem for those watching this year’s Super Bowl if you’ve got a computer with an Internet connection or certain mobile phones — Super Bowl XLVI will be streamed online for the first time ever, the NFL announced today. [More]
Last year, some suit at Best Buy tried to tantalize shoppers by saying that the company’s super-secret Super Bowl ad would revolutionize retailing. And with the help of some savvy Consumerist readers, we not only spoiled their surprise by revealing the details of its Buy Back program weeks ahead of time, we also rained on their parade by showing you could actually lose money on the deal. Now Best Buy is set to launch something new at the next Super Bowl and being equally cagey about the details. [More]
Reader Brian has made an amazing discovery. The clothing company Casual Male XL exists in a heartwarming yet incredibly boring alternate universe where there is no victor in the Super Bowl. Everybody wins!
Well we never saw this coming — okay just kidding, really we saw this coming as soon as these ads aired: Groupon has decided to stop airing the controversial commercials they debuted during the Super Bowl, which played on organizations in need asking for help to promote their coupons for various businesses. [More]
Here’s an update to last night’s story about the 400 or so Super Bowl ticket holders who had to stand or watch the game on monitors because their temporarily installed seats were deemed unsafe for sitting. The NFL announced this morning that it would be offering free passes to next year’s Super Bowl to those affected by the snafu. [More]
Groupon spent several million dollars offending a lot of people last night with a series of Super Bowl ads that started off as philanthropic pitches, then quickly segued into how you could get a great deal on the endangered entity with a Groupon. The online backlash was immediate and left many viewers wondering if Kenneth Cole was moonlighting as a Groupon ad copywriter. [More]
UPDATE: The NFL has offered these ticket-holders free passes to next year’s Super Bowl.
Cowboys Stadium, which played host to Sunday night’s Super Bowl, is supposed to be able to seat more people than the population of Green Bay. But it still wasn’t enough, as last-minute problems left hundreds of ticket-holding fans having to stand or watch the game on monitors. [More]
Apparently, it’s impossible to watch TV these days without also being online and tweeting and posting and generally letting everyone you’ve ever known be aware of what you’re doing, so it makes sense that during the Super Bowl, when ostensibly everyone is watching TV, Internet-related activity also increases. Here’s where cybercriminals rub their collective hands together in glee. [More]
For some (me), the best part of the show on Sunday will be the ads. But now I don’t even need to suffer through a sport that stole its name from an already established and much better game, which you know as soccer, because Adfreak has got the goods on the Super Bowl ad spots, with 21 teasers and full ads. Darth Volkswagen is already an early contender for best of the night, and first place in my heart: [More]