Last Saturday, ads-in-public-spaces activist Jordan Seiler spearheaded NYSAT, or New York Street Advertising Takeover, where teams of artists, videographers and activists replaced 120 unregistered billboard advertisements throughout the city with original art installations.
More guerrilla marketing via public vandalism: Verizon has been fined $1050 for spraying graffiti on Washington D.C. sidewalks advertising the Yellow Pages.
Buffing is when graffiti artist’s work gets scrubbed over by The Man. Stieg point us to what happens when a street artist buffs The Man back, in this case, a billboard in the Red Hook borough of Brooklyn. The only tools required were a roller, paint and an a roller extension.