Starbucks Decides To Be Starbucks Again

Starbucks Decides To Be Starbucks Again

Back in the summer of 2009, Starbucks began a strange experiment: caffeine dispensaries that were Starbucks-owned and operated, but had different branding and were decorated similarly to other neighborhood businesses. Like the coffee shops your neighborhood had before Starbucks came along. This is a sad month for the experiment, though: the first stealth Starbucks, 15th Ave. Coffee and Tea in Seattle, is closing at the end of January. It will become just another Starbucks. [More]