Breakfast Shrink Ray: Chobani Yogurt, Special K Shave Off Weight

Breakfast Shrink Ray: Chobani Yogurt, Special K Shave Off Weight

When food companies need to work on their profit margin but don’t want to raise prices, they deploy the Grocery Shrink Ray. The Shrink Ray lets them charge the same amount for fractionally less food. Today, we have most of a Shrink Rayed breakfast: it’s been deployed on Kellogg’s Special K Protein cereal and Chobani yogurt cups. [More]

Check your boxes of Special K Red Berries to make sure it hasn't been recalled.

Kellogg’s Special K Red Berries Recalled Because Glass Is Not Part Of A Balanced Breakfast

If you noticed a little unexpected crunch in your Kellogg’s Special K Red Berries cereal, you might have been unlucky enough to buy one of the boxes that have been recalled over the possible presence of glass fragments. [More]

Special K Chocolatey Delight Has More Calories Than Cocoa Puffs

Special K Chocolatey Delight Has More Calories Than Cocoa Puffs

Eating Special K to lose weight? Splurging on the chocolate version? You might want to read the label. Our sisters at ShopSmart (also published by Consumer Reports) took a look at a variety of “junk” health foods for the June issue and discovered that “Special K Chocolatey Delight” isn’t that different from Cocoa Puffs. [More]

What The Heck Is 4K And Should You Spend $25,000 To Get It?

What The Heck Is 4K And Should You Spend $25,000 To Get It?

Several manufacturers are showing off so-called 4K technology — which promises TV pictures at four times the top resolution of current HD — at the Consumer Electronics Show, including Sony, which expects to have a 4K projector on the market in a few weeks, for $25,000. Assuming you have $25K burning a hole in your pocket, and a vacant wall in your home theater, should you rush out and buy one? [More]

Special K: No Miracle

Special K: No Miracle

Jared over at The Lose Weight Diet is with us on the inherent bullshittiness (yes, we invented that word) of “The Special K Challenge,” from his post:

Special K Diet Is Bullshit

Special K Diet Is Bullshit

Special K, Challenged

Special K, Challenged

“Drop a jean size in two weeks?” Meghann Marco was incredulous as she read the promise on a box of Special K. So she’s going to follow all the rules and in two weeks time, walk into Express and see if she can fit into a pair of size 2 denims. Day 1 already has her allergic to oranges, so it’s sure to be a wild ride.