Can Store-Brand Ketchup & Mayonnaise Ever Taste As Good As Your Brand-Name Faves?

Can this possibly be true?

When I was a child, many of the items in my kitchen cupboard were in plain white containers with red and black block lettering, so I learned early not to be a brand snob — with a couple of exceptions. I am one of those people that turn into a sour-faced 4-year-old whenever I find my only ketchup and mayonnaise options are generic store-brand versions. But my cohorts at Consumer Reports claim that there are comparable, less expensive generics available for these and other pantry staples. [More]