Peek inside my brain, Netflix.

Wait — Tiny Netflix Elves Aren’t Responsible For Tailoring Watching Recommendations?

Whenever there’s something technologically fascinating that is beyond my ken, I just imagine that tiny elves are responsible somehow. Sitting in a workshop, tinkering and tweaking away, perhaps whilst humming a merry tune. But alas, Netflix recommends new things for you to watch not due to the machinations of adorable wee workshop sprites, but through the science of algorithms. Go figure. [More]