Simplified Shopping: How Costco Tricks You Into Buying More

Simplified Shopping: How Costco Tricks You Into Buying More

The vast warehouse landscape that is Costco knows how suck you in and how to maximize the amount of goods you purchase on each visit. It’s what makes Costco so successful — a tried and true design focused on simplicity. [More]

How To Avoid The Nefarious Tricks Of Outlet Malls

How To Avoid The Nefarious Tricks Of Outlet Malls

What is an outlet store? Long ago, factories where consumer goods were made were actually situated in the United States, and shoppers could visit factory stores to find overruns, merchandise with tiny errors, and other wonderful cut-rate goodness. (As an exciting bonus, if you took a wrong turn, you could end up on the factory floor.) Outlet malls have proliferated, but there are few factories left in America. Today, a store proclaiming itself to be an “outlet” is more likely to be peddling lower-quality merchandise under a well-known brand name. So how do you know when an outlet isn’t offering any true deals? [More]

Hands Off: If You Touch It, You're More Likely To Buy It

Hands Off: If You Touch It, You're More Likely To Buy It

Yahoo! has a piece from Women’s Day that lists 12 tricks that stores play on us in order to get us to spend more. One of them, putting nice fuzzy sweaters on tables, is a trick to get you to touch them. Once you touch them, you’re hooked! [More]