self regulation

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Makers Of Peeps, Lemonheads, Jelly Belly, Others Promise Not To Advertise To Kids

For years many companies have abided by self-regulation programs that outline how they can and should market their products to children. Today, six candy companies took a step to ensure they also responsibly advertise to often-impressionable — and sweet-toothed — kiddos by creating a new self-regulatory initiative.  [More]

Ad Watchdog Says Sprint Should Stop Calling Itself ‘New’ And ‘Improved’

Ad Watchdog Says Sprint Should Stop Calling Itself ‘New’ And ‘Improved’

Is Sprint really the U.S. carrier with an all-new network infrastructure and the most improved customer service in the industry? Their ads would have you think so, but competitor T-Mobile complained to the self-regulating watchdogs over at the Advertising Self-Regulatory Council. Here’s what they found out after investigating the claims that Sprint makes in its ads. [More]

Senator Asks FTC To Provide Privacy Guidelines For Facebook, Other Social Networks

Senator Asks FTC To Provide Privacy Guidelines For Facebook, Other Social Networks

Senator Charles Schumer is upset on your behalf over Facebook’s latest loosening of its privacy policies, and yesterday he called for the FTC to step in and provide some guidance, offering to introduce legislation if the agency feels it needs that extra authority. Specifically, Schumer wants three things: opt-out defaults should be switched to opt-in, sites should always disclose where the information is going, and there should be some general “guidelines for user privacy” that sites follow. [More]

The Woman In Charge Of Making Sure You Are Not Offended By Movie Posters

The Woman In Charge Of Making Sure You Are Not Offended By Movie Posters

The NYT takes us behind the scenes of the endless nitpicking that goes on before a movie poster can be shown to the easily-offended public. Meet Marilyn Gordon. She is in charge of a team whose goal is to make sure you, the public, are not offended. [More]