(kevin dean)

The Going Rate For A 30-Second Super Bowl Commercial Spot Tops $5M

Even though last year’s slate of Super Bowl ads was largely regarded as ho-hum, and even though advertisers are increasingly subverting the “surprise!” effect of Super Bowl sunday commercials by relentlessly teasing their big-ticket spots online days in advance, the NFL’s big game is still TV’s biggest annual draw, and so the cost to be a part of it is going up again. [More]

HOWTO: Record Customer Service Calls

Recently we’ve gotten a flurry of emails asking how to record customer service calls (Vincent Ferrari says he’s receiving a slew, too).