Here’s a conundrum. Reader Jim bought a new 12-pack of Quilted Northern Three-Ply and noticed that the diameter of the cardboard tube inside was about a quarter of an inch larger than his old roll. Both packages said they contained 266.6 square feet of booty-wiping tissue and the total thickness of the rolls was the same. So what’s going on? Are these simply a more efficient — however you wish to definite it — version of TP? Inquiring minds want to know. [More]
quilted northern
Quilted Northern Justifies Shrinking Its TP
By 10.19.09
Ed wrote to Georgia-Pacific about its grocery shrink ray zapping of Quilted Northern toilet paper. The company consoles Ed and all his fellow wipers by saying the sheet count is only “slightly reduced:”
Northern Hopes You Don't Notice Your Shrinking Toilet Paper
By 10.15.09
Many readers have reported the Grocery Shrink Ray strike on Northern toilet paper, but today Jack and Richard sent us photographic evidence, and even calculations of exactly how much paper consumers are losing out on.
