Recent Class Action Lawsuits: Are You Eligible?

Recent Class Action Lawsuits: Are You Eligible?

We’ve heard about quite a few recent class-action settlements that you just might be eligible for, as well as cute little baby suits still looking for claimants. Products included: energy drinks, name-brand prescription drugs, and zombie microwaves.

Pfizer Offers Free Medication To Unemployed Or Uninsured Patients

Pfizer Offers Free Medication To Unemployed Or Uninsured Patients

It’s hard for journalists (and bloggers) to resist a story that they can entitle “Free Viagra,” and pharmaceutical company Pfizer knows it. This recent publicity stunt is still newsworthy even without that headline, because of its purpose, and the problem for drug companies that it illustrates.

Why Do These Commercials For Chantix Not Mention The Drug? At All?

Why Do These Commercials For Chantix Not Mention The Drug? At All?

Our sister publication Consumer Reports Health has posted a new video in their AdWatch series, which examines direct-to-consumer pharmaceutical advertising. This time they’re examining some “stealth” advertising for the quit-smoking drug Chantix.

http://consumerist.com/2009/01/26/lipitor-shilling-drug-maker-pfizer-has/

Lipitor-shilling drug maker Pfizer has announced that they will be buying rival Wyeth for $68 billion. [WSJ Health Blog]

Boner Drug Ads To Run Exclusively During Programs Targeted To Adults?

Boner Drug Ads To Run Exclusively During Programs Targeted To Adults?

Tired of your kids asking you what “erectile dysfunction” is? You’re not alone.

New Lipitor Ads Mercifully Free Of Fake Doctors

New Lipitor Ads Mercifully Free Of Fake Doctors

Well, it seems that Pfizer is ready to move on from that embarrassing “Dr. Jarvik is not actually licensed to practice medicine” kerfuffle back in February. The company pulled its Lipitor spots after Congress became very interested in whether or not the ads were misleading the public into believing that Dr. Jarvik was qualified to offer medical advice — and that he was really rowing that boat. Now, theWall Street Journal has a tantalizing preview of the new “Dr. Jarvik Free” Lipitor ad. The spot features a regular person named John — a heart attack survivor who urges you to learn from his example and be more proactive about controlling your cholesterol (with Lipitor, damn it! Lipitor!).

Round 12: Diebold Vs Pfizer

Round 12: Diebold Vs Pfizer

Pfizer hires stunt doubles to row for their not-a-physician (former) pitchman Dr. Robert Jarvik and this severely upsets Congress. They also don’t want you to use cheaper generics. And produce potentially misleading and sketchy commercials about Celebrex. And they also make car sick medicine for dogs.

Say Goodbye To Dr. Jarvik As He and His Stunt Double Row Into The Sunset

Say Goodbye To Dr. Jarvik As He and His Stunt Double Row Into The Sunset

Weary of all the “fake rowing” controversy, Pfizer has canned Dr. Robert Jarvik (the inventor of the Jarvik artificial heart) as a spokesperson for their blockbuster cholesterol drug, Lipitor.

Congress Asks Pfizer: Why Is Dr. Jarvik Qualified To Pitch Lipitor?

Congress Asks Pfizer: Why Is Dr. Jarvik Qualified To Pitch Lipitor?

Dr. Robert Jarvik is the inventor of the Jarvik artificial heart, right? You know that because he’s the pitch-man for Lipitor, a heavily advertised cholesterol drug. Have you ever stopped to ask yourself why inventing an artificial heart qualifies the man to pitch a drug?

Pfizer Launches Campaign To Warn Users Away From Generic Competitor

Pfizer Launches Campaign To Warn Users Away From Generic Competitor

Pfizer is in panic mode about its rapid decline in Lipitor sales—in the last 18 months, it has dropped from 40% of the market for cholesterol-lowering drugs to 30%, and likely to drop further—so it’s launched a big media-blitz to convince people not to switch to simvastatin, the generic version of its name-brand competitor, Zocor. Zocor was more expensive than Lipitor, so Pfizer had nothing to worry about for years—but then Zocor lost its patent protection last year, and now doctors are switching patients from Lipitor over to Zocor’s generic twin to save money.

Controversial Ad Implies Celebrex Is As Safe As OTC Painkillers

Controversial Ad Implies Celebrex Is As Safe As OTC Painkillers

A new ad for Celebrex, a prescription painkiller related to Vioxx, has come under fire for implying that Celebrex is as safe as non-prescription painkillers such as ibuprofen (Advil, Motrin) and naproxen (Aleve.) A consumer group has written a letter to the FDA requesting that they ban the ad, claiming that it contains “false or misleading statements.”

“The overall purpose of the ad is to make it appear, contrary to scientific evidence, that the cardiovascular dangers of Celebrex are not greater than those of any of the other Nsaid painkillers,” the letter said, referring to nonsteroidal anti-inflammatory drugs. “Further, it asserts that certain gastrointestinal problems are, if anything, less frequent with Celebrex than with two popular over-the-counter (OTC) painkillers.”

The ad, which is two-and-a-half minutes long (Pfizer was the only sponsor of the program on which it aired), can be viewed at Celebrex.com. The ad marks Celebrex’s return to advertising after a two year hiatus following Vioxx’s withdrawal from the market due to dangerous cardiovascular side-effects.

Pfizer Sued For Marketing Viagra As A “Party Drug”

    An AIDS organization sued Pfizer Inc. on Monday over ads the group says encourage use of Viagra as a party drug. The group said recreational use of the drug furthers the spread of HIV and other sexually transmitted diseases.

Coming Soon: Schizophrenics on Viagra

Coming Soon: Schizophrenics on Viagra

That’s right, Pfizer, of Viagra-fame has set its sights on a different illness, schizophrenia. “Researchers at Pfizer are using insights into Viagra to design experimental drugs that may improve on Zyprexa, the best- selling schizophrenia remedy from Eli Lilly & Co., with $4.2 billion in sales last year.”

The News Sexually Assualts the Senses

The News Sexually Assualts the Senses

• Minions of Cinderfella? [New Orleans City Business] “Transvestite crime gangs pester Magazine Street owners”

Clinical Drug Trials, Bought And Paid For

Clinical Drug Trials, Bought And Paid For

What a shock: when a major pharmaceutical company sponsors a study comparing the effectiveness of its product over its competitors, they aren’t paying to be trumped. They’re stacking the deck.

Television Stations Airing Seeded PR News Reports

Television Stations Airing Seeded PR News Reports

You might remember last month’s Wal-Mart blogging scandal, in which it came to light that Wal-Mart was feeding information to bloggers. Many bloggers were posting the propaganda wholesale without attributing the (obviously) subjective source. Slimy MSM toads chortled as a chink in blogging’s armor appeared: why, mainstream media is objective. They’d never betray the precious sanctity of their journalistic integrity, as holy and binding as stone tablets handed down from YHWH. They would never simply ejaculate PR propaganda into our faces wholesale — they were better than that.

Inhalable Insulin Approved by the FDA

This is really good news for diabetics: