Perverse Incentives

Car Dealerships Still Don’t Understand How Customer Surveys Should Work

Car Dealerships Still Don’t Understand How Customer Surveys Should Work

For years now, we’ve shared stories of how the current system of car dealership surveys is unfair to everyone involved. If you’re in the market for a car or considering a career in car brand marketing, consider how something as simple as a customer service survey has devolved into bullying, pleading, and lies. [More]

Office Depot: Buy More, Pay More!

Office Depot: Buy More, Pay More!

Stores usually offer discounts as an incentive to buy in bulk. Not the rebels at Office Depot! Penny-pinching thriftmongers can buy three boxes of paper at $32.99 each, but the true cash-wasters out there won’t miss the chance to buy four or more boxes at $42.99 each. Take that, office managers! (Thanks to Andrea!)