permission marketing

JCPenney Emails You To Let You Know You Requested They Not Email You

JCPenney Emails You To Let You Know You Requested They Not Email You

If you buy something from the JCPenney website and uncheck the box for receiving email from them, guess what they do? They promptly send you an email in which they point out that you have asked them not to send you an email. And then they ask you to click on a link in the email and participate in a survey. And then, just in case you’re not amused/annoyed yet, the comedy team in their marketing department points out that should you want to receive emails from them in the future, you can visit their site and sign up. They have a lot of emails they need to send to you, you see.