Italian pasta producer Barilla is still busy smoothing things over after its president made waves in September by saying the company would never feature families with gay people in its ads. It’s whipped a brand new “diversity and inclusion board” so it can figure out how to not tick its customers off with anti-gay comments. [More]
In his controversial interview on an Italian radio program earlier this week, president of pasta company Barilla said that the company would never use the image of a family headed by gay or lesbian parents in one of its ads. Why? “[W]e like the traditional family,” Barilla said. He invited customers to buy a different pasta brand if they disagree. “Challenge accepted,” said Bertolli, a worldwide brand owned by Unilever. Except in Italian. [More]
Barilla is the world’s largest manufacturer of delicious boxed pasta. Their marketing features a cuddly family eating delicious pasta, associating pasta with “home.” Not all homes, though. In a radio interview, company president Guido Barilla said that the brand would never put out an ad featuring a family headed by a homosexual couple. Gay rights supporters have concluded that Barilla doesn’t want their business, and called for a boycott. [More]
The redesign of a familiar package is apparently a frightening and confusing time for consumers. That’s why Barilla was kind enough to redesign its whole-grain pasta package in order to let us know that the package is about to be redesigned. [More]
Like Mothra attacking Rome, Andrew says that the dread grocery shrink ray has hit his beloved Pasta Roni. [More]
Whoever wrote up this Macaroni Grill guest check apparently looked at the customers waiting for the order, then called it as they saw it. [More]
We’ve never looked at a hotel’s bathroom counter and thought, “I could probably roll out some dough right there.” We’ve also never tried to use an iron for a hot plate, or shoved uncooked spinach into the coffee maker. But now that we’ve watched this proof of concept video from George Egg, we may consider going grocery shopping the next time we’re stuck in a hotel with an overpriced room service menu.
Back in early ’08, to promote their new line of pasta primavera items, Domino’s rolled out a screechy-voiced CGI rigatoni that raps about the joys of oven-baked pasta, reports SoGood. “Pasta Dude” some rhymes, then he busts out some dance moves that look like he’s bending over an imaginary dance partner and slapping them across the rear. This, apparently, was cause for controversy.
The booger-tainted pizza chain has taken this opportunity to introduce their newest food innovation. Pasta… in a bread bowl! Just in case there aren’t enough carbs in pasta… why not eat the bowl it comes in?
Reader Jamie’s Applebee’s dinner came with an interesting ingredient: an expiration date sticker. Understandably grossed out, Jamie asked Applebee’s for some new food. They agreed, fished out the sticker and brought the old food back. Ick.
The Norwegian food safety authority suprise-inspected Norway’s “largest erotic chain store” and determined it was violating food labeling laws by not including nutritional info on things like penis-shaped pasta and edible panties. [Reuters]
Finally, a spaghetti western that doesn’t end in a flurry of bullets. — BEN POPKEN
UPDATE: According to KTVI/Fox in St. Louis, “A Sony representative has confirmed to Fox 2, the company is processing the shipment of a replacement camera to the Rittenbergs. They just have to send in the box as they found it — sauce and all.” (Thanks to Triteon!)