If This Juice Is Made From Strawberries, Where's The Naturally Occurring Vitamin C?

If This Juice Is Made From Strawberries, Where's The Naturally Occurring Vitamin C?

John read our post yesterday about Naked Juice‘s decision to remove vitamins and herbal stuff from some of their product line, and forwarded us a response he got from the company a month ago. His question: if Strawberry Kiwi Kick contains 14 strawberries, why does the nutritional label say it contains 0% vitamin C? The answer is a good reminder of the difference between fresh food and food that’s been processed, conveniently packaged, and wrapped up in some healthy-looking branding.