Advice To Marketers: You Should Really Research Why Something Is Trending On Twitter

Advice To Marketers: You Should Really Research Why Something Is Trending On Twitter

You know that thing about there being no such thing as bad publicity? Well, it’s not true. Just ask the online retailer that is on the receiving end of Internet hatred after it posted a Tweet that made it look like the site was crassly trying to cash in on the deadly shooting rampage at last night’s Dark Knight Rises screening in Colorado. [More]