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Dr. Pepper Ten: Naming Soda After Number Of Calories Add Up At Larger Sizes

Dr. Pepper Ten: Naming Soda After Number Of Calories Add Up At Larger Sizes

So “Ten” is Dr. Pepper’s new diet soda and it’s just for guys. But the small print with the calories on the side of the can seems puts the lie to the old trope that men are better at math… [More]

Dr. Pepper Introduces Diet Soda "Just For Men"

Dr. Pepper Introduces Diet Soda "Just For Men"

In the jungle, a fist punches a snake. Lasers blast across the screen. A man in commando gear attempts and fails to pour a can of Dr. Pepper into a glass while hurtling through the bush in an ATV. Yes, it’s the new ad campaign rolling out for Dr. Pepper Ten diet soda being marketed at men, and women aren’t invited. [More]