Here is the question that plagues the magazine industry at the moment. Reader Danielle likes Real Simple magazine and is a subscriber. However, there are so many ads in it that it’s ruining the experience for her. To make matters worse, the entire magazine is on their website… with fewer ads. So why should she subscribe? [More]
Scott bought a copy of TV Guide — yes, apparently that still exists — because he was intrigued by the TV’s Top 50 Families story. He was dismayed to page through the magazine and discover the list stopped at 20. The article prompted him to go online to discover the remaining 30 families on the list. [More]
While many media outlets were heralding today’s news that magazine giant CondÃ© Nast plans to bring five of its biggest selling titles to Apple’s new iPad tablet thingy, if you actually read what the CondÃ© memo says, it becomes apparent that they really have no idea what they’re dealing with. [More]
Dale writes to us that his two kids came home tasked with a lame magazine subscription assignment on behalf of a classroom magazine called Weekly Reader. It’s a little sleazy to use kids to pry cash out of the pockets of relatives and friends, and I hold that opinion as both a kid who has had to do it and an adult who has received the manipulative “please help my school!” plea in the mail. [More]
Here’s how you solve all of your PR problems. Send threatening legal letters to the internet. It always works. [More]
Men’s Health was recently busted for reusing an old cover almost word for word. Now Men’s Health Editor-in- Chief David Zinczenko is telling the NY Post that it wasn’t a mistake, it’s part of a secret awesome branding strategy. [More]
Since you all were so fond of the photoshop horror that was that one Ralph Lauren ad, we bring you the latest tragedy from BoingBoing. Demi Moore is on the cover of W this month. Well, most of her is.
Time Magazine selected the 50 best inventions of 2009. Topping the list are NASA’s Ares rockets, which take us one step closer to a Jetsons-like world of planet-hopping joy:
Consumerist’s Chris Walters is slated to be a live guest on the BBC’s “World News Today” tomorrow morning at 7:30 am Eastern, shown on the BBC America and BBC World News cable channels. He’ll be talking about those talking ads in the Sept 18 issue of Entertainment Weekly which combine singing greeting card technology with tiny LCD screens. Set your DVRs, and bust out the tea and crumpets.
A couple of years ago, the New York Times did a piece on the poor treatment of teens hired to travel the country and sell magazine subscriptions door-to-door, but they’re not the only ones getting the raw end of the deal.
The latest issue of GOOD magazine, which arrived in our mailbox yesterday, seems to be equal parts tongue-in-cheek and an actual attempt to save money on printing. To be honest, it’s the first time we ever made it entirely through a magazine in one sitting, so in that sense we kind of like the new format, even if it’s just for one issue. Of note: if your resume sucks, you can enter it in their resume-makeover contest.
Outside Magazine offered Tracey two free 2009 Calendars if she signed up for an annual subscription early last December. She thought her dad would enjoy the magazine and the calendar, so she accepted. Now it’s March and there’s still no calendar, and Tracey says every time she calls to complain, they tell her they’ll send it. In the meantime, her dad still has no idea what day it is.
Someone needs to explain to Stonyfield Farm that free usually means that you don’t have to pay any money for the item in question. Especially in a case like this, where you’re already having to send in multiple proofs of purchase to prove you’ve “earned” the “free” item. What you find when you peel back the foil lid is some fine print that explains you also have to pay $2 for this free offer. SLR, who sent in this tip, adds, “I wrote to them via their web site asking what part of free don’t they understand, but received no reply.”
Lost amid the holiday cheer last week was the third collapse of Gawker’s favorite punching bag, Radar Magazine. We have no opinion on the magazine’s failure, but one of our readers has beef with Radar‘s proposal to fill remaining subscriptions.
Buying something from Best Buy? Check your receipt, you may have been signed up for a magazine subscription and you didn’t even know it.