A reader at Neatorama reveals the dark Masonic secret of the Toblerone logo: a hidden bear! If you look closely at the mountain that’s on every bar of Toblerone chocolate, you can see a bear standing on his hind legs. It also looks like there’s a goldfish cracker near the base of the mountain, but that might just be because we’re hungry. [Neatorama]
Hey lazy graphic designers everywhere, when you need a logo you can just steal one from a charity fund-raising site.
Redheads [Improv Everwhere]
Logos are company’s magic emblems, iconic tokens claiming territory like wolf urine. Copyranter spotted the above exemplar:
Purina On Virgin Mary-Esque Packaging: They "Reflect The Close Bond Between The Consumer And Their Pet."
We received a response tonight to the inquiry we sent Purina on 4/09/07 asking if there was any truth to the rumors (which we spread) that the recurrent “Woman And Kitty” imagery that bedecks numbers of their pet food packages seemed to recall, if not draw directly from, the “Madonna And Child” motif (undoubtedly to serve manipulative marketing ends).
As we mentioned last week, the packaging on several kinds of Purina cat chow feature pictures that seem to be influenced by the Madonna and Child motif. To get to the bottom of the mystery, we sent Purina this letter:
Yesterday we posted about how a package of Purina Naturals cat food bore striking resemblance to the Madonna And Child motif, a central icon of Christianity, represented in hundreds of paintings through thousands of years of human history.
One thing it doesn’t show is that it’s a good idea to cover up the rest of the phone in tape so you don’t get sugar in your keypad or elsewhere. Also, be gentle and patient. Press too hard and you could scratch the phone. — BEN POPKEN
We haven’t tried this, but if you’re sick of having a logo on your cell phone, you can try to remove it with sugar. Warning: You might mess up your phone. That being said, go for it. They don’t own you! From Instructables:
The key is to scratch of the logo without leaving and marks on the surface of the phone (in my case PDA). Sugar works perfectly.
Corporations are learning about the way our brains respond to advertising, and they’re finding out that they don’t work the way we think they do. And that’s just the way the advertisers want it.
Thank god for small favors, “KFC” is back to Kentucky Fried Chicken after over a decade of trying to make us forget the “fried” part. Or, come to think of it, maybe it was the “Kentucky” they were worried about. Anyway, it’s back, and the Colonel himself has undergone a bit of a redesign. He now sports an apron, which is a nice touch.
According to this tutorial, with a bit of tape, persistence, and sugar cubes, you can easily remove logo stickers from your cellphone, PDA or whateva.
Apparently, Mastercard really is for everything else, as communicated by its new logo.